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MarCom Awards 2024

Thoma Bravo’s “Behind the Deal” podcast won nine MarCom 2024 Awards, including three platinum and six gold. MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work and generosity of industry professionals. Since its inception in 2004, MarCom has evolved into one of the largest and most-respected creative competitions in the world. Each year about 6,500 print and digital entries are submitted from dozens of countries.

Thoma Bravo’s “Behind the Deal” was recognized in the following categories:

  • “Thoma Bravo’s Behind The Deal”: How Carl Thoma and Orlando Bravo Built the Largest Tech Buyout Firm
    • Industry Focused Single Episode – Platinum Award
    • Informational Single Episode –  Platinum Award
  • “Thoma Bravo’s Behind The Deal”: How a Complex Carveout Led to Dynatrace Disrupting Itself and Then and Entire Industry
    • Industry Single Focused Episode – Platinum Award
  • “Thoma Bravo’s Behind The Deal”
    • Educational Series – Gold Award
    • Industry Focused Series – Gold Award
    • Informational Series – Gold Award
    • Outstanding Production: Gold Award
  • “Thoma Bravo’s Behind The Deal”: How Nasdaq’s Acquisition of Adenza is Disrupting Fintech and Modernizing Markets
    • Informational Single Episode – Gold Award
  • “Thoma Bravo’s Behind The Deal” Podcast – Thoma Bravo’s Communications and Marketing Team
    • Team Achievement: Team’s Specific Project Achievement – Gold Award

To learn more about the MarCom Awards 2024, you can read the press release here [link out to attached press release], and the full list of award recipients can be found here.

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* These awards are the opinion of the third party conferring the awards and should not be considered an endorsement of Thoma Bravo. The MarCom Awards 2024, issued by The Association of Marketing and Communication Professionals (AMCP) on November 1, 2024, was based on the time period between January 1, 2023, and October 17, 2024. Thoma Bravo paid an entry fee. In general, the receipt of compensation influences, and is likely to present a potential material conflict of interest, relating to any granted award. There can be no assurance that other providers or surveys would utilize the same criteria used to determine these awards or reach the same conclusion.